We usually bleach or discolour our hair in our effort to achieve a very bold and often totally unnatural shade, including platinum blonde, bright red, orange, pink, purple, lilac, blue, green and the effect we call ‘rainbow hair’ that combines more than one of such extraordinary shades. Recently, Gwen Stefani rocked the dip-dyed effect with three different styles, black, purple and electric blue colour-blocking on her platinum blonde base.
Similarly, Rita Ora did a pink and orange ombre but even her bare platinum was a high-maintenance and time-consuming choice. To keep a superficial shade clean and impeccable requires frequent visits to the hair salon as well as at-home treatments aiming at a healthy-looking result.